Each day we premier a unique film in our lobby with the purpose of stirring our imaginations, electrifying our visual sensibilities (there’s no sound until the lunch hour), and reminding ourselves how drawn we all are to story and character.  I’m sure there’s an efficiency expert that will chide us for the 5-10 minutes that people waste when they stop and stare, forgetting their task and losing themselves for a moment as they try to figure out the plot or they become transfixed by the epic visual presentation. But we think it’s time well wasted.

Current and prospective clients, employees, and pitch consultants are welcome to stop by for our noon viewing.

Our video editor, Harrison Chapman, curates the Baker Street Theatre and is tasked with blowing our minds daily.  I’m sure he could use some suggestions:

Send them to hchapman@bakerstadvertising.com

And now with no further to do, may we proudly present our first film:

THE FOUNTAIN

Directed by Darren Aronofsky

Summary by Harrison Chapman

What it’s about: Hugh Jackman and Rachael Weisz are in love, but life is strange and long and they never quite make it together, not even when Hugh Jackman finds the fountain of youth and waits 1000 years to see her again. The film takes place in three different settings, 16th century Spain/New World as Jackman looks for the “tree of life” at the behest of the Queen, 21st century as Jackman looks for a cure for his wife’s cancer, and in the distant future when Jackman is a kind of astronaut in a space bubble going deep, deep, deep into the edges of the universe.

Why you should care: This film by Darren Aronofsky contains almost no CGI, that’s right, all that crazy space imagery is real. Is it really space? No. Instead of looking to the stars, they looked through a microscope. All the surreal scenes of space are actually chemical reactions filmed in a petri dish. Aside from the technical neatness of the film, it’s conceptually very interesting, following three stories that don’t directly interact with each other using the same actors to show a kind of cyclical nature of death and rebirth. Each story deals with life, death, spirituality, and the fragility of our existence without hitting you over the head with any specific message. Aronofsky lets you draw your own conclusions. As I’m playing it now in the lobby, with sound off, it’s still pretty mesmerizing, what with crazy space images, mayan warriors, flying space trees, and all, so try not to get too entranced walking by the lobby TV today.