TV and video depict memorable moments in the ballpark that show the power of togetherness, including 3 spots that feature Giants players stepping out of frozen game moments to humorously illustrate just how the fans make the team stronger.

Ballpark banners, outdoor boards, and online ads featured photography by Brad Mangin that was carefully chosen and cropped to evoke emotion and nostalgia, using a color technique reminiscent of 60s & 70s technicolor baseball cards. The kids may recognize this look as “Instagram.”